Africa is the second largest continent in the world, a resource-rich region, home to 54 countries with a population of 1.2 billion people and a combined nominal GDP of $3.3 trillion. In 2018, growth is expected to expand at a rate of 4.3%. it’s easy to see the opportunities that investment and trade in Africa presents.
While the cost of Brexit remains unknown, the grave uncertainty for both British and multinational businesses operating in the UK is high. With trade deals and thousands of jobs seemingly under threat, question marks hang over possible future impact on the economy, businesses and investment in 2018 and beyond.
On the other side, African economic landscape, business climate, communities and industries are in the midst of rapid transition and revolution which is unlocking new opportunities. Bringing increased consumer demand, strategic challenges and competitiveness. This disruptive shift simultaneously makes continuous improvement efforts and growth more important, while rendering some traditional approaches ineffective.
As a result, businesses are compelled to adapt to the new business climate, drive value and deliver services within new business cultures and contours. While local business incumbents have begun to adjust to these changes, accelerating the rate of consumer adoption to the industry’s level and digitisation age, new/foreign entrants face overwhelming challenges to break down barriers to access and capture business opportunities to drive growth and enhance competitiveness.
While there are many myths about doing business in Africa, leading multinational firms are very strategic about the decisions they make within the region. From geographic decisions to joint ventures and local partnerships, it’s clear that having strong local understanding is a key factor for success. Different markets have different operating conditions, local legislation and even social conditions.
Join us at this SSCG Enterprise Seminar where our panellists will discuss the economic context, opportunities and challenges faced by companies doing business in Africa, help you to understand the unique nature of the African market and business climate to learn innovative and transformative best practices of doing business in the region that will help you drive growth and competitiveness.
Panellists will address and converse on key areas pertinent to:
- Update on economic growth and market trends.
- Key high growth sectors and opportunities for investment.
- Risk exposure and concerns breakdown.
- Key entry and competitive growth strategies for consideration.
- Enhancing operation capabilities and excellence
Registration open at 13:00, discussion panel start promptly at 14:00 - 15:30 followed by networking reception. All bookings must be completed online in advance.
Exhibition and Sponsorship
SSCG Enterprise Seminars provide formidable opportunities for sharing insights and to network with like minded professionals and entrepreneurs. Also provide a platform for companies to show case their services and products.
SSCG provide market and sector specific consultancy services to help clients develop and deploy strategies to navigate operational challenges and drive growth. For further information or discuss your participation including exhibition, please contact us at Info@sscg-group.comor visit www.sscg-group.com.